What Is Home Staging And How Does It Help To Sell My House?
By Don Suter
Home staging is the concept of preparing a house
for sale. This can involve everything from removing
clutter, re-arranging furniture and in some cases re-decoration,
ensuring that the house creates a great first impression and
helps buyer's to feel that they could really live there.
Although the concept of home staging is not new, it has certainly
taken off during the last few years, fuelled by the booming
property market and popular television shows, such as Channel
4's House Doctor.
Why use a professional home stager?
It is very difficult for people not to add their personal touch
to their homes whilst living in them. However too much personalisation
can often put buyers off a property.
One person's favourite flowery wallpaper may not appeal to
everyone, whilst tatty furniture or poorly maintained gardens
may betray the true value of the home.
First impressions matter
A home stager will be able to take an objective look at your
home, as if they were the buyer and spot areas of weakness that
could cost you the sale or lead you to reduce your asking price.
Whilst an estate agent will often provide advice on improving
a property for sale, the home stager will take this a stage
further and actually implement the improvements.
Preparing the property for sale can be considered by many as
an unnecessary expense, but it should be seen as an investment
that allows the owner to sell their property quickly, whilst
maximising the potential value.
Things to think about when selling your home
If you want to do your own home staging, you should be looking
at the following aspects:
Often rooms become overcrowded with clutter. Buyers will be
looking for rooms that appear spacious and airy, so if you have
to many possessions, you may wish to put some of them into storage,
leaving just enough to give the room a comfortable, lived-in
Too much furniture can also make a room appear small and cramped.
Again, it is worth putting some furniture into storage until
you have moved. Try to arrange your remaining furniture at angles,
rather than just lining it up against the walls and if there
are focal points such as fireplaces, try to use your furniture
to enhance these.
Appropriate use of rooms
Ensure that different rooms in the house can be distinguished
for different activities. Make sure that the dining room is
actually a dining room, not the kid's playroom and think about
taking all of the junk out of the spare room, so that it can
be presented as a home office.
Good lighting can also make a room seem bright and airy. Always
try to allow as much natural light into your home as possible.
If necessary clean the windows and cut back any trees or bushes
that are obstructing daylight. Make use of table lamps to brighten
areas of the house that do not receive as much natural light.
Clean and tidy
Always ensure that the house is spotless before viewings. Nothing
will put buyers of more than a house that appears dirty and
uncared for. It is always a good idea to have the carpets cleaned
professionally and you may want to do the same with older furniture,
especially the three-piece suite.
Tidy up the garden
Often the garden will be the first impression that the buyer
has of the property before they even get to see the house, so
it is important that you apply the same clean, tidy and uncluttered
Don Suter is Managing Editor of the UK Property Portal (http://www.ukpropertyportal.co.uk),
an online directory and magazine for UK property sales, rental,
surveyors, mortgages, conveyancing, property insurance, removals,
news, investment and development
More information on selling your home:
Find out more with our Selling
Your Home guide and Property